Modern Marketing I B. · 1) Production concept. It is the oldest concept of marketing and advocates that consumers will buy products that are · 2) Product ...
FLASHBACK NOTES// CLASS XI // MARKETING · 2. Creating a Market Offering: Market offering refers to a · 3. Customer Value: The buyers, however, make buying ...
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One of the largest multinational investors in the country, PepsiCo has established a business which aims to serve the long term dynamic needs of consumers in ...
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